Big Brother Africa returns in May
FANS and lovers of TV reality show have every reason to be excited with the news from M-Net Africa that the seventh season of the continent’s most popular reality show, Big Brother Africa series will be hitting DStv screens in May. With TV commercials promoting the series’ already screening on M-Net, entry for the new season is said to open in just a few days. According to a statement by M-Net, Coca-Cola, which returns as series sponsor, will once again refresh Big Brother Africa. “This show is definitely a high demand property that draws and holds audiences from start to finish,” explains M-Net Africa managing director Biola Alabi. “And while the basics are the same, every season is different from the last. Re-invention is crucial, so, I am very pleased to confirm that this year we’re doing something that has never been done before in the history of Big Brother Africa.” She continues: “ the show remains relevant because it constantly surprises audiences with everything from two houses, more housemates, unexpected guests and new participating countries to unveiling two winners, an All Star reunion, superstar performers and the list goes on. So, to be able to say that we’re doing something that has never been done before in Big Brother Africa is wonderful. And we really believe it’s what our audiences want to see next.” Format owner and producer, Endemol South Africa’s MD, Sivan Pillay, said, “we look forward to surprising and entertaining Africa’s viewers with more twists and turns that have seen this compelling format continue to succeed on the continent as it has around the world. M-Net has established a highly engaging continental audience for the Big Brother brand.” With more details of the new season to be revealed shortly, there is one secret M-Net is opening up already. “At the end of 91 days, while many housemates will walk away with fame and the experience of a lifetime, there will be only one winner. So, this season, the winner takes it all,” says Alabi. For more information on how and when to enter the new season of Big Brother Africa, interested participants are expected to keep a close watch on M-Net, or check the website www.mnetafrica.com regularly for updates. And with the entry criteria and the all-important prize money also set to change again, it’s clearly going to be a rollercoaster rides every step of the way. Big Brother Africa is produced for M-Net by Endemol South Africa and is seen, live 24/7, in 47 African countries only on DStv.
